Dough Parlour

The founder of Dough Parlour, Natalie, is an Early Years Educator. She worked for over 10 years to perfect a play dough recipe that would inspire creative and sensory play amongst her students and her own 4 children. 

The recipe she finally perfected was magical! It combined nostalgic scents with vibrant colours and a smooth, squishy texture, making it the ultimate choice in sensory play dough. Her play dough does not only help to develop fine motor skills through play, but it also helps to promote a more positive, calming play experience and is a great calming tool for children who are experiencing any type of distress.

When creating her dough, the following was important to Natalie:

1. The connection between our olfactory sense and neurophysiology.

The nostaglic, happy scents, which are all 100% food-based, helps to stimulate the senses, emotions and memories of the children and adults who play with it. 

2. The importance of colour therapy.

The psychology of colour is known to affect how a person feels. This dough comes in soft hues, neutrals and pleasant pastels, to help promote a warm, and calming environment.

3. The appeal of a soft, squishy texture.

Natalie took her dough to CBC’s Dragons' Den. There, a ‘Dragon’ commented on the amazing texture of her dough and everyone continued to play with it the entire time, going as far as even making their own little sculptures, and saying they’d keep it to relieve stress.

Made from 100% non-toxic ingredients.